7 Benefits of Using Explainer Videos in Your Business in 2024
After years of being seen as an emerging trend, explainer videos have finally made it into the mainstream. This engaging, powerful video type is no longer a nice-to-have content, but…
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What Is Evergreen Content?
Evergreen content is defined as a web page capable of always satisfying a constant need over time, without oscillations. You have to write an article that will not get old.…
Business Card Marketing Is an Art
The business card remains an enduring marketing tool because these little pieces pack a powerful punch, and they don’t cost a fortune either. In the modern age of digital communication,…
10 Things to Consider When Designing & Developing a Website
Your website is a mirror of your business. At that place, a potential customer or user of your products and services should be able to access all the necessary information…
6 Ways to Build a Successful Visual Brand Identity
Usually, the term brand is associated with large multi-national companies like Nike or Coca-Cola. That doesn’t mean that small or medium type of businesses shouldn’t have a visible and unique…
5 Tips to Write a Website Copy That Converts
You’ve got an amazing opportunity to talk directly to your target audience. Seems not that difficult, but why writing an effective website copy often turns out to be a disappointment?…
Customer Feedback and Its Impact on Product Experience
If you want to learn what makes your customers tick, collecting their feedback concerning new products and services is a wise choice. As a business owner, your goal is to…