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5 Ways to Increase Profits With Business Analytics Software

by William Gist

As an owner of a firm, we are sure that you put maximum effort into running the business and do your best to be competitive. However, to work harder is not the only solution you have in order to stay competitive, sometimes it is necessary to work smarter. Reason is that the competition is huge and only the right decisions can make you successful. And in order to make the right decisions, it is essential that you have the right insight into the data concerning your company. There is so much information that it is an overwhelming task to analyze it all in the right way and on time.

That’s why you need business analytics software. Only with the help of the right software will you be able to take advantage of all the opportunities that are offered to you and solve all problems that arise almost every day. If you are wondering what are the ways to Increase profits with business analytics software, we will give you the answer to that question in this text. After all, in order to operate successfully and be able to improve your company, it is necessary to make as much profit as possible.

The difference between intelligence and analytics

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Before we move on to ways to increase profits we first want to address this dilemma that many have. And that’s what the difference is between intelligence and analytics, because they’re often used as synonyms, and yet you’ve certainly seen in some articles that there’s a certain difference. In essence, these are two very similar terms. If you really want to make a difference, intelligence is more about running a business on a daily basis, while analytics is about long-term plans. In general, both require analytical thinking and knowledge of statistics. At least it used to be that way. And now the software does it all for you. Since these are two very similar notion and both are essential for successful business, it is most commonly referred to as business intelligence analytics.

Ways to increase profits

1. Improved decision-making

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We all make decisions in different ways. Some prefer to rely on intuition, some on experience, and there are many people who make decisions without even analyzing much. While this may be a good approach to making less important decisions in life, the success of our business can in no way be based on anything that is not well analyzed data. It is simply not possible to make the right decision about where to sell your product, what the price will be and the like just based on your intuition. You may be lucky once or twice and make a good choice, but in the long run you are doomed to failure with such an approach. Whoever uses business analytics software says that decision-making has been significantly improved and that far fewer mistakes are made. The primary reason why this is so is the reduction in risk as a results of well-analyzed data. The software has no emotion or intuition and therefore cannot make a mistake nor make biased decisions.

2. Speed ​​and efficiency

The speed of data processing is of primary importance because sometimes we have very little time to make a decision, which later can turn out to be crucial for success or on the other hand failure. We know that it is practically impossible to analyze everything ourselves, and we would need a very large team to do it for us, which is a much more expensive option than software. That is why we use a business intelligence system that will give us all the necessary information within a few minutes, so making final decision won’t be as near as challenging as it used to be before digital era. It also gives us the ability to change different variables and thus simulate what can happen. All this will allow us to increase profits. If you want real examples of how more accurate, faster decisions ultimately increase the profitability of companies, visit realworldanalytics.com and read case studies. Then you will be sure of what we are telling you.

3. Reduction of costs

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Reducing costs directly leads to an increase in profits. And we will reduce costs in different ways with the help of this software. First, we need fewer people, because much of the work we used to have to pay people for every month will now be done by software which is incomparably cheaper. Also, all decisions will be data-driven, which includes marketing strategies, e-commerce and literally everything, which increases revenue by between 20 and 30 percent and you will agree that is enormous increase in revenue. In addition, it will be much easier for you to spot sales weaknesses, which usually elude us and we lose money, and we are not sure exactly where.

4. Inventory monitoring

If you sell physical products, inventory monitoring can be very challenging. That is especially case if you are involved in jobs like dropshipping where you and the product are in completely different locations. With the help of this type of software, you will be able to accurately track all your inventory and thus minimize losses caused by delays, product losses and other problems you may face.

5. Setting realistic goals

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One of the most important things for a successful business is to have realistic goals. Of course, it’s nice to have big goals and dreams and want to become the new Amazon or Google, but that’s unlikely. But if you have unrealistic goals, the business moves you will make can lead you to bankruptcy. With the help of analytics, it will be much easier for you to have realistic goals, because you will have a detailed insight into the history of your business, price movements and everything else. This way you will be able to see when is the right time to grow your company, and you will also know when is not the right time for something like that, but when you should focus on maintaining your existing workload. This will increase profits over time, without compromising the company’s survival.


Be sure that your competitors will take full advantage of business analytics software, which will lead to increased profits, and eventually you will no longer be competitive. They will outgrow you. That’s why you have to do the same and keep your place in the market.